I wanted to take this opportunity to branch off of some of the topics Dr. Waters covered in the class material. I thought of an extra consideration when attempting to provide the best etiquette possible. This idea was also formulated while listening to the radio this morning and hearing one of the hosts complain about how he signed up for CNN news texts to his phone but had since decided he no longer wanted to participate. The issue was that he could not figure out how to discontinue the service and had become quite frustrated and turned off from CNN in its entirety. A crucial lesson for all who interact with and promote through social media applications is to keep in mind that not everyone who follows an organization or is interested in accessing information on the website is technologically savvy. Companies should strive to make any mediums they utilize as user friendly as possible, this includes offering tutorials to help viewers efficiently navigate the material. Perhaps a forgotten aspect of etiquette is to ensure that when an audience or follower would like to opt out, the process is easy to figure out, convenient, and implemented in a timely fashion. This should alleviate frustrations and ease the fears of prospective users that they are engaging in something that they cannot get out of. Please feel free to comment and share any similar problems you have encountered or etiquette advice you would like to promote!
I like what you said about user-friendliness. It is very important. A lot of companies start to include a 'virtual tour' to their website to help the stakeholders to navigate the sites. That's a not bad idea.
ReplyDeleteAnother thing I like is the opt-out option organization websites should provide. Similar to the subscription/un-subscription of an e-mail list.
I think you make a great point with this blog. It always seems to be frustrating to cancel email subscriptions and things of the like. Its important to end the relationship positievely- this way the individual may choose to come back to the organization in the future rather than being annoyed and never wanting to engage with the organization again.
ReplyDeleteThanks you two for the comments, it seems like common sense to a lot of us but somehow is overlooked by quite a few organizations.
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