A popular topic that is "trending" today based on my research of Twitter and Yahoo (#2), is the 1960 Greensboro, NC sit-in that was a historic part of the civil rights movement. Certainly this is not unexpected with today not only representing the 50th anniversary of the event but it is also the opening of the new International Civil Rights Center and Museum, located at the site of the sit-in. With all of this interest and attention, I thought it only appropriate to survey the official site and use some of the class lecture ideas on blogging. Well to make a long story short...to my surprise there is no blog or any type of social media associated with the site. Social media represents such a popular, inexpensive, and far reaching medium to target audiences, share information, and promote a cause. I find it unbelievable that the museum would not want to capture the current momentum and start engaging people through social media, especially a blog. This blog could serve as a means to report on the opening day activities and continue to build a following that would benefit the center and other interested visitors and parties. The website does a very effective job at providing information, story sharing, and soliciting donations. However, the absence of links to social media pages and a blog causes concern for me that once the initial attention goes away, will they be able to generate their own? Please share your thoughts and comments! Here is the site, http://www.sitinmovement.org/ Let me know your opinions!
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